Senior Product Marketing Manager at Ayla Networks

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  • Anywhere
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  • Anywhere

Website Ayla Networks

Sr Product Marketing Manager

Product Marketing United States

Ayla Networks is redefining the way brands, enterprises and service providers can develop, monetize and support connected products for the Internet of Things (IoT) in a way that’s open, scalable and economical. Ayla provides the industry’s first Agile IoT Platform, an end-to-end software fabric running across devices, cloud, and apps to create secure connectivity, data analytics, and feature-rich customer experiences.
Ayla Networks is looking to hire a full time Sr. Product Marketing Manager based anywhere in the U.S to support and contribute to Ayla’s global growth strategy. This new hire will be part of the Marketing team reporting to the Global Vice President Marketing, and will focus primarily on the North American region. The timing for this hire is Q1 2021.
What You Will Be Doing

Content creation (50%) create compelling thought leadership and product-centric content at a regular cadence to drive awareness and demand generation efforts
Competitive analysis (20%) conduct research and stay informed on competitor offerings and major developments in the market
Research & Analysis (20%) conduct research into new market segments/verticals related to IoT, develop & test the messaging and positioning, developing ROI models
Sales & Partner enablement (10%) – Assisting the sales and BD teams with deal support and designing go-to-market campaigns

Desired Skills and Experience

3-5 years of experience in B2B product marketing roles, ideally for enterprise software companies. Prior IoT experience is a big
Good written and spoken communication skills to be able to interact effectively with senior management, sales and customers
High level of expertise in PowerPoint and Excel
High energy, self-driven, process-oriented and persistent
Resourceful and out of box thinker who collaborates well with product, sales and Customer Success
BS/BA in business, humanities or social sciences

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